Everyone wants to look good, and some will devote a lot of time and money to it. A new Advanced Dermatology survey of 1,003 people across the United States looked at how much Americans spend on their looks and what they spend the most on. The study found that adults spend an average of $722 each year on their looks.
The survey found that women spend slightly more ($877) than men ($592) on their looks, with them spending the most money on hair products over the last 12 months, followed by skincare and shaving products. Hair and skin remain a priority.
When looking at women individually, the three most important investments in beauty are skin care, hair products, and haircuts and color. The top investments for men are slightly different. Haircuts top the list, followed by supplements/protein powders and gym memberships.
Here are some views:
- Almost every sixth person spends more on beauty and wellness than they can afford.
- 34% would like to receive beauty/spa products during the holidays.
- Three out of five Americans say inflation affects their decisions about whether or not to spend money on their looks.
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Originally published on Modern Salon