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If you don’t already know the name of Alix Earle, you will soon know. The 22-year-old influencer and University of Miami sophomore has grown fast on TikTok, gained more than a million followers in just a month and is now sitting at around 3.3 million. There’s a lot of discussion in the app about why it’s grown so quickly when others are struggling (and we have our opinions), but that’s for another day. Today we’re going to focus on Earle’s makeup routine
and the products she cannot live without. Because the girl has her glam perfectly under control.
Earle’s followers love her for her “hot mess” way of life, with a product-filled bathroom counter we can all relate to. She’s also been honest about her acne battles and documented her months on Accutane. When she sits down to do her makeup, you really do feel like you’re FaceTiming a friend who keeps you up to date on all of her recent debauchery. At the same time she shows you how she gets her eyelashes incredibly long, what she uses for blush and highlight and where she applies her bronzer.
Earle uses a mix of viral products and under-the-radar favorites. Some are even a bit surprising. Below are her top products so you too can copy her makeup routine.
My DMS is always open if you need to rant #sororityrecruitment
♬ original sound – alix earle
Drunk Elephant D-Bronzi Anti-Pollution Sunshine Serum Drops
Unsurprisingly, the University of Miami student loves a tan. This bronze colored face serum
gives you the most beautiful glow and is sold out almost everywhere.
Nar’s Sheer Glow Foundation
Earle uses a few different foundations depending on glam level, but this natural finish from Nars seems to be a favorite.
Tom Ford Traceless Foundation Stick
For a little more coverage, she applies Tom Ford’s foundation with medium coverage.
Nars Radiant Creamy Concealer
She uses two concealers, a lighter one under her eyes and a darker one to cover general imperfections.
Maybelline Fit Me Concealer
She also uses Maybelline’s affordable concealer
which is a great option if Nars is out of your price range.
Tarte The Buffer Foundation Brush
She blends her foundations with Tarte’s fluffy, domed foundation brush.
Charlotte Tilbury Hollywood Contour Wand
Earle contours her cheeks, nose and jawline with this hugely popular contour wand.
Huda Beauty Easy Bake Loose Baking and Gelling Powder
After the concealer, Earle bakes with Huda’s popular setting powder.
Chantecaille Waterproof Eyebrow Definer
The blonde lightly fills in her brows with Chantecaille’s matte definer.
Benefit Cosmetics 24 hour brow setter
She then goes in with this strong holding brow gel.
NYX Professional Makeup Jumbo Eye Pencil in Milk
She brightens the whites of her eyes by lining them with this white eyeliner
Tarte Shape Tape Glow Bronzer
what can we say The girl loves her bronzer.
Kylie Cosmetics Pressed Bronzer
She’s also a fan of Kylie Jenner’s soft powder bronzer.
Rare Beauty Soft Pinch Liquid Blush in Hope
Earle’s makeup isn’t a heavy blush, but she typically uses Selena Gomez’s popular liquid blush in this neutral mauve shade.
Benefit Cosmetics Tickle Golden Pink Powder Highlighter
She applies this pink highlighter to her cheeks and the tips of her nose.
Freck Beauty Freck The original freckle
She adds faux freckles with this long-lasting formula.
Tarte Tartelette In Bloom Tone Eyeshadow Palette
She loves her neutral eyeshadow palettes, like this one from Tarte.
Tweezerman Classic Eyelash Curler
The eyelash curler
is an important first step in Earle’s lash routine.
Too Faced Better Than Sex Waterproof Mascara
Next up is the waterproof version of Too Faced’s volumizing mascara.
Benefit Cosmetics Roller Lash Curling & Lifting Mascara
She finishes by applying several coats of this curling mascara, which gets on her face, but she cleans it with micellar water.
Charlotte Tilbury Lip Cheat Lip Liner
She lines her lips with Charlotte Tilbury’s popular Pillow Talk lip liner.
Tarte Maracuja Juicy Lip Balm in Rose
For a pretty pink pout, she applies this pigmented lip balm.
Dior Lip Glow Oil
And the popular lip oil from Dior.